Online shops in the Benelux are doing well

The turnover of webshops within the Benelux has increased last year by 22.4% to 10.2 billion euros. This figure published Het Financiële Dagblad based on research of the British Centre for Retail Research, commissioned by Kelkoo.

Also this year, a 20.4% growth is expected in online sales in the Benelux. The total retail sales in Belgium, Netherlands and Luxembourg will however only end 1.8% higher, is projected.

Benelux scores average
The online sales in the Benelux are average in Europe.The biggest climber is Poland, where online sales are expected to increase by 33%, while in Great Britain the growth will be no more than 14%.

The growth in online sales will not only benefit existing, large online stores, expects the Dutch branch organisation Thuiswinkel.org. Director Wijnand Jongen also foresees a growing number of online stores. "There is plenty of room for growth in all areas, large and small retail stores, established parties and new entrants at the top and bottom of the market."

Source: Financieel Dagblad